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Such A Racket

Jan27
2009
Written by Rob

Just got off the phone with my second telecom prospect of the week, a small Texas outfit doing business VoIP and needing everything: brochures, website copy, email campaigns, the works. The call went well, the contract’s out the door, and it’s looking like we made the sale.

Other projects on deck.. waiting on feedback about the A/V motorized lift user manual I wrote last week.. writing website copy and a new newsletter issue for a marketing company in New York.. midway through a big brochure projects for a GPS solutions firm, who also has a newsletter I’m producing.. and that’s just the billable client stuff. Under nonbillable project work, we’re developing out three new websites for the business, selling marketing services to the travel, telecom and energy industries; I also have our own newsletter to finish writing and get out the door this week. Then it’s time to do January invoices.

So far, the business is only benefiting from the bad economy. Companies lay off people but they still need to market themselves, if they want to stay in business. We’re the affordable alternative. Global belt-tightening is creating a lot of profitable opportunities as well for anyone in the business of saving people money or generating parallel revenue streams. Every client, every phone call, I’m hearing this same story over and over again.

It’s weird, like living in a parallel Bizarro universe where top is down, black is white, front is back. Bad economy? Good economy! Bad times? Never better! Dearth of options? Flood of opportunities!

This gig is such a racket. It’s a wonder it’s legal.

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1 Comment

  1. Wendy's Gravatar Wendy
    January 28, 2009 at 2:38 am | Permalink

    Tony’s job is booming too, guess people still need glasses!

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